Up and coming singer-songwriter Sean Cedro has inked his contract with Viva Records a week ago, October 10, at the Viva Main Office.
Sean, despite talking about music not being his first love, admitted that he later on found peace in spending hours writing songs. He started composing music about other people’s struggles and heartaches until he began writing for himself.
He says he fell in love with songwriting because it became his safe haven back in college. At that time, he confesses that he wanted to pursue his dreams of being a pilot. But it never happened. Thus he vented out his frustrations using songwriting as an outlet.
He then took three different courses hoping to find a career that he would soon learn to love. However, after so many tries, he said he still found himself going back to music. And that’s the unexpected beginning of his music journey.
The 30-year-old musician has no formal training when it comes to songwriting. But luckily, it runs in his blood. His parents are also creating and composing music just like him.
Before becoming a solo artist, Sean came from a four-piece indie pop band named Alasmedya. It was formed in 2013 and the band was known for the songs “Mama Para" and "Paano Nga Ba.” In those days, he was the band’s guitarist and vocalist.
After a couple of years thriving in the music scene, they disbanded because some members already had to settle down and prioritize their respective families. But Sean, left on his own, continued to discover what the music industry has in store for him.
Going solo didn’t bother Sean. It even afforded him time to work with other talented singer-songwriters like Moira Dela Torre.
In fact, he co-wrote one of Moira’s songs, “Langit Lupa”. Moira and Inigo Pascual’s duet gave life to the song and it was actually nominated for the Awit Award for Best Collaboration and Awit Award for People's Voice Favorite Collaboration last 2018.
That same year, he also wrote Julian Trono’s single “Pilipit” as an entry for the annual songwriting competition organized by Philippine Popular Music Festival.
But this year, Sean got his biggest breakthrough yet. His heartwrenching song “Magkaibang Mundo” was chosen as one of the official tracks for the blockbuster film Just A Stranger, top billed by Anne Curtis and Marco Gumabao. The song was interpreted by the sensational Suklay Diva Katrina
As of writing, the song’s official music video on YouTube is close to 400K views and almost 800K streams on Spotify.
According to Sean, he was in Palawan when he received a random call from Viva telling the great news that his song totally fit the movie’s vibe. That caught him by surprise especially since he submitted “Magkaibang Mundo” to Viva way back in 2015.
After going through Sean’s musical pieces once again, Viva Records finally decided to sign with him.
When asked what he felt upon joining the Viva family, he said that he was having second doubts at first but he’s more than grateful he had the chance to finally sign with a record label.
“May mga doubts kasi I’m still a newbie in the industry. And may makikilala tayo sa industry and some of them didn’t really have a break with the labels but they were able to have a break independently. But some of them got their breaks with the labels as well,” he explains.
“Happy ako na nakapag-sign ako sa Viva kasi I’ve been an independent musician ever since I started my music career officially. Yes, I enjoyed being an independent musician but I also learned na it’s hard to penetrate the industry alone. And Viva is one of those companies that could help a struggling artist like me, to be able to put out my materials at marinig ng mga tao.”
In the future, Sean also hopes to do a collaboration, in terms of songwriting, with artists Clara Benin, Davey Langit, Ebe Dancel and many more.
He also shared his plans of singing his own songs with the help of Viva someday.
“Besides writing songs for Viva, may gusto ako i-release na songs na gusto ko ako naman ‘yong kakanta. Writing songs for other artists is one thing; but as a songwriter and singer being able to sing your song in front of people, iba ‘yong emotion pag galing sa taong nagsulat. And plus it’s been a while na ako ’yong mismo [kumakanta] not in a band or kung kasama naman ako sa band, I’ll be the main vocals, the storyteller.”
“This time, I want to be able to perform onstage and sing my own song for people to hear.”
We can’t wait, Sean.